"Innovation of the Customer Data Platform using artificial intelligence and machine learning"
Public support
Provider
Ministry of Industry and Trade
Programme
—
Call for proposals
SMPO202300001
Main participants
CORTEX, a.s.
Contest type
VS - Public tender
Contract ID
FX05030120_7895
Alternative language
Project name in Czech
Inovace Customer Data Platformy za využití umělé inteligence a strojového učení
Annotation in Czech
"Předkladatel projektového záměru se prostřednictvím tohoto projektu zaměřuje na vytváření sofistikovaných softwarových nástrojů využívajících umělou inteligenci a strojové učení. Tyto nástroje mají za cíl efektivně využívat velká množství dat a umožňovat automatizaci a optimalizaci organizačních procesů (nejen) v oblasti prodeje, obchodních koncepcí a zákaznické podpory."
Scientific branches
R&D category
IN - Innovation
OECD FORD - main branch
10201 - Computer sciences, information science, bioinformathics (hardware development to be 2.2, social aspect to be 5.8)
OECD FORD - secondary branch
20204 - Robotics and automatic control
OECD FORD - another secondary branch
—
CEP - equivalent branches <br>(according to the <a href="http://www.vyzkum.cz/storage/att/E6EF7938F0E854BAE520AC119FB22E8D/Prevodnik_oboru_Frascati.pdf">converter</a>)
AF - Documentation, librarianship, work with information<br>BC - Theory and management systems<br>BD - Information theory<br>IN - Informatics<br>JD - Use of computers, robotics and its application
Completed project evaluation
Provider evaluation
U - Uspěl podle zadání (s publikovanými či patentovanými výsledky atd.)
Project results evaluation
The project has achieved all set objectives and the project outputs have the potential for economic benefit for the project developers. In accordance with the Country for the Future program, a new or significantly improved service has been successfully introduced to the market, consisting of a significantly improved innovative service containing 4 Activities (4 AI types), and a new way of organizing activities in the company has been successfully introduced, consisting of the introduction of an innovative method of organization thanks to 4 Activities (4 AI Types), which the applicant has developed and implemented into internal processes. The innovation lies in the direct integration of AI into the creation of campaigns and target groups, in contextual assistance to users and in automatic monitoring of key metrics, including optimization of mailing time.
Solution timeline
Realization period - beginning
Jan 1, 2024
Realization period - end
Dec 31, 2025
Project status
U - Finished project
Latest support payment
Mar 17, 2025
Data delivery to CEP
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data delivery code
CEP26-MPO-FX-U
Data delivery date
May 28, 2026
Finance
Total approved costs
10,094 thou. CZK
Public financial support
5,046 thou. CZK
Other public sources
0 thou. CZK
Non public and foreign sources
5,047 thou. CZK