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2 397 (0,1s) •

Project

Influence of Advertising Devices on the Road Safety (VH20162017003)

The improvement of the road safety. Implementation of the National strategy of Road Safety....

AP - Městské, oblastní a dopravní plánování

  • 2016 - 2017
    • •
  • 1 502 tis. Kč
    • •
  • 1 494 tis. Kč
    • •
  • MV
Project

Development of connectivity, functionality, security and production technologies of the DigiBo multifunctional display system (FX04030073_3338)

DigiBo is a distribution information system for digital display devices, belonging to the DigitalSignage group. It is a modern and effective tool for quick communication of information, precise targeting of advertising or efficient ...

Robotics and automatic control

  • 2023 - 2024
    • •
  • 0 tis. Kč
    • •
  • 0 tis. Kč
    • •
  • MPO
Project

Cultural aspects of Czech and European Advertising (GA402/06/0509)

and find its influence on specific spheres of marketing, e.g. advertising. Disregard effectiveness on one hand and in deepening negative attitude towards advertising in general aspects of Czech and European advertising inc...

AH - Ekonomie

  • 2006 - 2008
    • •
  • 1 224 tis. Kč
    • •
  • 1 224 tis. Kč
    • •
  • GA ČR
Project

CENTRAL NON-STOP PUBLICATION OF ALL PROGRAMMS FOR SUPPORTING R&D FROM STATE BUDGET (AND OTHER TOO) DURING THEIR PREPARATIONS AND ADVERTISINGS ON INTERNET (LB98003)

The aid of this project is to concentrate on Internet all informations about published programms supporting R&D from state budget. Namely this is the problem of advertising, preparations, publishing and informations of all programms' process...

AF - Dokumentace, knihovnictví, práce s informacemi

  • 1998 - 2000
    • •
  • 575 tis. Kč
    • •
  • 375 tis. Kč
    • •
  • MŠMT
Project

Cosumer Imagination of the Communist Dictatorship. Czechoslovak Advertisement in the Post-war Era. (GA18-24439S)

The proposed project focuses on Czechoslovak advertisement in the period of the Communist dictatorship. It views its function and contents in the context of contemporary consumer culture. In order to capture it in its complexity, the researc...

History (history of science and technology to be 6.3, history of specific sciences to be under the respective headings)

  • 2018 - 2022
    • •
  • 2 420 tis. Kč
    • •
  • 2 420 tis. Kč
    • •
  • GA ČR
Project

Image of women in media and advertising and its influence on an opinion on man and women equality (HS100/03)

The analysis of media influence on public opinion in relation to men and women equality will be used as a background for co-ordination of activities tending to both genders equality ensuring.......

AO - Sociologie, demografie

  • 2003 - 2003
    • •
  • 335 tis. Kč
    • •
  • 335 tis. Kč
    • •
  • MPSV
Project

Development of an application for managing information and advertising performances in graphical form on sports grounds (EG17_175/0015705)

The aim of the project is to develop a sophisticated application for the management of graphical information and advertising fulfillment on sports grounds. It will be a client-server based software solution, where the backend of this solutio...

Electrical and electronic engineering

  • 2019 - 2024
    • •
  • 16 756 tis. Kč
    • •
  • 0 tis. Kč
    • •
  • MPO
Project

Window display decoration and commercial advertising in 1918–1948. The neglected phenomenon of modernist design and urban visual culture (GA17-07711S)

Window display decoration and commercial advertising in 1918–1948 is a specific applied-arts discipline that reflects the society's economic and industrial boom. Commercial window displays transform boulevards into a mass communication and s...

AL - Umění, architektura, kulturní dědictví

  • 2017 - 2021
    • •
  • 1 791 tis. Kč
    • •
  • 1 788 tis. Kč
    • •
  • GA ČR
Project

System for media content visibility measurement (FW10010387)

The main goal of the project is to create a unique innovative technology for visual perception of media content and advertising measurement and the subsequent integration of this new data into: a) research on print readability, to enrich ex...

Sociology

  • 2024 - 2025
    • •
  • 13 649 tis. Kč
    • •
  • 9 228 tis. Kč
    • •
  • TA ČR
Project

Corporate charity giving, advertising and taxes in the Czech Republic (GA402/05/0927)

The aim of this research is to explore the impact of tax legislation and corporate foundations on the relationship between corporate charity and advertising in the Czech Republic using the panel data econometric methods. We claim that the le...

AH - Ekonomie

  • 2005 - 2005
    • •
  • 130 tis. Kč
    • •
  • 130 tis. Kč
    • •
  • GA ČR
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