At the crossroads of hermeneutic philosophy and reception studies: understanding patterns of crossmedia consumption

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F12%3A10124693" target="_blank" >RIV/00216208:11230/12:10124693 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
At the crossroads of hermeneutic philosophy and reception studies: understanding patterns of crossmedia consumption
Original language description
The characteristics often attributed to the Internet and digital media use such as (inter)activity, openness and freedom are examined within the context of the media ensemble. In opposition to media-centric theories of technological determinism, the epistemological framework of this study is based on Gadamer's theory that 'understanding is always interpretation'. Using his concepts of tradition and prejudice allows a framework to be created within which (inter)activity and the encounters between (hyper)texts and (new) media users are understood. The study draws on the tradition of reception and audience studies (Morley, Jenkins, etc) using ethnographic methods in order to analyse the users' tactics that they employ in the encounter with mediated content, and employs Genette's literary theory of paratextuality to understand digital media text in its relation to texts in general. This allows the study to redefine the notions of (inter)activity, the openness of the text and the freedom of
Czech name
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Czech description
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Publication year
2012
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Book/collection name
The Social use of Media: Cultural and Social Scientific Perspetives on Audience Research
ISBN
978-1-84150-512-1
Number of pages of the result
17
Pages from-to
37-53
Number of pages of the book
282
Publisher name
Intellect
Place of publication
Bristol
UT code for WoS chapter
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