Produsage as experience and interpretation
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F16%3A10326670" target="_blank" >RIV/00216208:11230/16:10326670 - isvavai.cz</a>
Result on the web
<a href="http://www.participations.org/Volume%2013/Issue%201/S2/5.pdf" target="_blank" >http://www.participations.org/Volume%2013/Issue%201/S2/5.pdf</a>
DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Produsage as experience and interpretation
Original language description
This article examines the changes in audience discourses that emerge at the intersection between the classical idea of the audience being active in interpretation of media texts, and new forms of audience engagement in text production and distribution. Focusing on produsage, a term that is frequently used to describe audiences' participation in online ecology, we argue for produsage to be conceptualized with regard to two aspects that are important for audience research: firstly, produsage as a form of relating to texts, and secondly, produsage as an experience in co-creation of texts. This overview of theoretical positions and empirical research is used to identify (in)stabilities in the conceptualization of audiences, thus arguing for greater recognition of produsage as a form of users' experience and an interpretative act, rather than an alternative model of production, which will allow audience research to better account for nuanced and varied degrees of produsage.
Czech name
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Czech description
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Classification
Type
J<sub>x</sub> - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)
CEP classification
AJ - Literature, mass media, audio-visual activities
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach<br>I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2016
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Participations: Journal of Audience and Reception Studies.
ISSN
1749-8716
e-ISSN
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Volume of the periodical
13
Issue of the periodical within the volume
1
Country of publishing house
GB - UNITED KINGDOM
Number of pages
11
Pages from-to
349-359
UT code for WoS article
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EID of the result in the Scopus database
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