Witty divas, nice mothers and tough girls in a sexist world: experiences and strategies of female influencers in online political debates
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F18%3A10362906" target="_blank" >RIV/00216208:11230/18:10362906 - isvavai.cz</a>
Result on the web
<a href="http://dx.doi.org/10.1177/0163443717729211" target="_blank" >http://dx.doi.org/10.1177/0163443717729211</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1177/0163443717729211" target="_blank" >10.1177/0163443717729211</a>
Alternative languages
Result language
angličtina
Original language name
Witty divas, nice mothers and tough girls in a sexist world: experiences and strategies of female influencers in online political debates
Original language description
The aim of this article is to explain the reasons behind the persisting gender gap in online political communication by examining the experience of women who are among the most visible and active participants in the online discussions on political issues. Data gathered through in-depth interviews reveal that women employ specific strategies to succeed in this environment and to deal with sexist ad hominem assaults - they either emphasize qualities traditionally considered feminine and act as 'witty divas' or 'nice mothers' or accommodate to the masculine character of the environment by adopting a 'tough approach'. Some of them even experiment with masculine profiles. These strategies seem to reproduce the traditional patriarchal binary frame and show that even influential women strategically subordinate themselves to the rules of the male-dominated participatory sphere.
Czech name
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Czech description
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Classification
Type
J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database
CEP classification
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OECD FORD branch
50802 - Media and socio-cultural communication
Result continuities
Project
<a href="/en/project/GA14-05575S" target="_blank" >GA14-05575S: The role of social media in transformation of political communication and citizen participation in the Czech Republic</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Media, Culture and Society
ISSN
0163-4437
e-ISSN
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Volume of the periodical
40
Issue of the periodical within the volume
4
Country of publishing house
US - UNITED STATES
Number of pages
16
Pages from-to
535-550
UT code for WoS article
000432112700004
EID of the result in the Scopus database
2-s2.0-85046809517