Visual Literacy as Systematic Competence in Visual Design and Production
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11240%2F15%3A10312143" target="_blank" >RIV/00216208:11240/15:10312143 - isvavai.cz</a>
Result on the web
<a href="http://www.inter-disciplinary.net/publishing/product/creating-a-visual-world/" target="_blank" >http://www.inter-disciplinary.net/publishing/product/creating-a-visual-world/</a>
DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Visual Literacy as Systematic Competence in Visual Design and Production
Original language description
This contribution argues about the principles of active participation in visual communication. Normally, such a visual communication has been reserved only for the professionals from the media design, as a general public mostly does not feel competent tocommunicate visual functions. We do reconsider elementary questions of visual sign language and its implementation within the effort for fostering students to learn how to apply these visual means in daily practice. As visual means, we might shortlist aline, surface, shape, contour or volume etc. These visual means neither have a distinct implementation, nor the minority of the population is being competent to approximate these elements to original individual visual design. Gradual change in the discourse on visual language has been led foremost about the generalization and simplification of this visual language that empowers the individual in the orientation in the structure of this visual language, and equally in the learning of new
Czech name
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Czech description
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Classification
Type
C - Chapter in a specialist book
CEP classification
AL - Art, architecture, cultural heritage
OECD FORD branch
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Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2015
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Book/collection name
Creating a Visual World: From Concepts to Classrooms
ISBN
978-1-84888-389-5
Number of pages of the result
11
Pages from-to
23-33
Number of pages of the book
108
Publisher name
Inter-Disciplinary Press
Place of publication
Oxford
UT code for WoS chapter
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