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Fake advertisements detection using automated multimodal learning: a case study for Vietnamese real estate data

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11320%2F26%3ALKPC94HI" target="_blank" >RIV/00216208:11320/26:LKPC94HI - isvavai.cz</a>

  • Result on the web

    <a href="http://dx.doi.org/10.1007/s10489-025-06238-2" target="_blank" >http://dx.doi.org/10.1007/s10489-025-06238-2</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.1007/s10489-025-06238-2" target="_blank" >10.1007/s10489-025-06238-2</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    Fake advertisements detection using automated multimodal learning: a case study for Vietnamese real estate data

  • Original language description

    The popularity of e-commerce has given rise to fake advertisements that can expose users to financial and data risks while damaging the reputation of these e-commerce platforms. For these reasons, detecting and removing such fake advertisements are important for the success of e-commerce websites. In this paper, we propose FADAML, a novel end-to-end machine learning system to detect and filter out fake online advertisements. Our system combines techniques in multimodal machine learning and automated machine learning to achieve a high detection rate. As a case study, we apply FADAML to detect fake advertisements on popular Vietnamese real estate websites. Our experiments show that we can achieve 91.5% detection accuracy, which significantly outperforms three different state-of-the-art fake news detection systems. © The Author(s) 2025.

  • Czech name

  • Czech description

Classification

  • Type

    J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database

  • CEP classification

  • OECD FORD branch

    10201 - Computer sciences, information science, bioinformathics (hardware development to be 2.2, social aspect to be 5.8)

Result continuities

  • Project

  • Continuities

Others

  • Publication year

    2025

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Name of the periodical

    Applied Intelligence

  • ISSN

    0924-669X

  • e-ISSN

  • Volume of the periodical

    55

  • Issue of the periodical within the volume

    6

  • Country of publishing house

    US - UNITED STATES

  • Number of pages

    8

  • Pages from-to

    367

  • UT code for WoS article

  • EID of the result in the Scopus database

    2-s2.0-85217773257