Shattering the Myth? Audiences, Local Media and Local News Relationships' Revisited
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14230%2F18%3A00104973" target="_blank" >RIV/00216224:14230/18:00104973 - isvavai.cz</a>
Result on the web
<a href="https://portal.journalism.ryerson.ca/futureoflocalnews/wp-content/uploads/sites/12/2018/05/FOLN_-Cisarova-et-al.-PDF-AA.pdf" target="_blank" >https://portal.journalism.ryerson.ca/futureoflocalnews/wp-content/uploads/sites/12/2018/05/FOLN_-Cisarova-et-al.-PDF-AA.pdf</a>
DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Shattering the Myth? Audiences, Local Media and Local News Relationships' Revisited
Original language description
The relationship between news audiences to local media, more specifically local news, is presumed as intensive, and news audiences used to be described as highly interested in local news. This presumption is concurrently criticized as an inaccurate myth of the local, which draws mainly upon U.S. or U.K. experiences, inapplicable to other media systems. This exploratory study focuses on Czech local audiences and provides evidence-based reconsideration of the myth. Employing data from quantitative survey of the Czech adult population and qualitative interviews,this study demonstrates local news consumption by Czech audiences. [read more=”Read More” less=”Read Less”]Findings suggest that the audiences of local news—typical for their relatively low interest in local news—constitute a serious challenge for the prevailing optimistic notion of local news audiences. The study employs cluster analysis of Czech audiences of local news and qualitative interviews to assess a more nuanced understanding of the local audiences, and more specifically considers contextual influences forming the Czech local news media.
Czech name
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Czech description
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Classification
Type
C - Chapter in a specialist book
CEP classification
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OECD FORD branch
50800 - Media and communications
Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Book/collection name
The Future of Local News : Research and Reflections
ISBN
9781926769950
Number of pages of the result
26
Pages from-to
1-26
Number of pages of the book
120
Publisher name
Reyerson University
Place of publication
Toronto, Kanada
UT code for WoS chapter
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