INFORMATION SHARING AND COMMUNICATION STRATEGIES: A STAKEHOLDER ENGAGEMENT VIEW

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14330%2F16%3A00113882" target="_blank" >RIV/00216224:14330/16:00113882 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

INFORMATION SHARING AND COMMUNICATION STRATEGIES: A STAKEHOLDER ENGAGEMENT VIEW

Original language description

Purpose: The increasing competitiveness in market configuration is pushing companies to explore new ways to improve their competitive advantage and their chances of survival. According to managerial studies and empirical evidences offered by managerial literature, a possible strategy to improve companies' performances requires the involvement of stakeholders as complex actors endowed with relevant resources and knowledge. Starting from this key point, the paper states that information sharing and communication strategies could offer an effective contribution to creating pre-conditions for stakeholder engagement. Design/Methodology: Reflections herein are verified via Structural Equation Modelling (SEM) on a sample of Italian companies with the aim of verifying whether there is a positive relationship among variables such as use of informal instruments of communication, publishing of social reports, number of years in which social reports are published, and availability of information on company and companies' market capitalization (Market Cap). Reflections and empirical results are discussed from both a theoretical and a practical point of view. Findings: The paper enriches previous studies on the topic of communication strategies, offering evidences on the contribution that voluntary corporate disclosure can have in terms of impact on companies' market value. Accordingly, the paper proposes first reflections on the possible role of information sharing and communication strategies as drivers in creating preconditions for stakeholder engagement. Originality: The paper proposes reflections and empirical evidences that offer opportunities to better understand the relevance of information sharing and communication strategies as drivers in creating pre-conditions for stakeholder engagement.

Czech name

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Czech description

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Type

D - Article in proceedings

CEP classification

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OECD FORD branch

10201 - Computer sciences, information science, bioinformathics (hardware development to be 2.2, social aspect to be 5.8)

Project

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Continuities

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year

2016

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

INNOVATION, ENTREPRENEURSHIP AND DIGITAL ECOSYSTEMS

ISBN

9789963711437

ISSN

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e-ISSN

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Number of pages

17

Pages from-to

426-442

Publisher name

Euromed Press

Place of publication

Marseille

Event location

Marseille

Event date

Jan 1, 2016

Type of event by nationality

CST - Celostátní akce

UT code for WoS article

000390841500032