Sentiment(ality) as a means of persuasion: On the thin ice of manipulation in Protestant sermons

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14410%2F21%3A00123401" target="_blank" >RIV/00216224:14410/21:00123401 - isvavai.cz</a>
Result on the web
<a href="https://journals.muni.cz/discourse-and-interaction/article/view/18659/14713" target="_blank" >https://journals.muni.cz/discourse-and-interaction/article/view/18659/14713</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.5817/DI2021-2-5" target="_blank" >10.5817/DI2021-2-5</a>

Result language
angličtina
Original language name
Sentiment(ality) as a means of persuasion: On the thin ice of manipulation in Protestant sermons
Original language description
Religious discourse represents an area of human communication in which persuasion plays a vital role; religious texts seem to be essentially related to the ultimate objective of religion: to create, mediate and legitimise ideology in order to persuade the reader of the veracity of the religious doctrine (Fairclough 1989, Cotterell & Turner 1989: 26-33, van Dijk 1998: 317). The paper seeks to investigate the persuasive strategies and linguistic means employed to convey persuasion in English Protestant sermons. The analysis focuses on the rhetorical role of pathos, which is purposefully evoked by the preacher via wilful employment of affect and emotions. Attention is also be paid to the blurred borderline between the intentional use of sentiment and sentimentality, and manipulation.
Czech name
—
Czech description
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Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
60203 - Linguistics

Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2021
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

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