Reverse logistics: relationship between planning, strategy and profitability

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F12%3A00081831" target="_blank" >RIV/00216224:14560/12:00081831 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Reverse logistics: relationship between planning, strategy and profitability

Original language description

The empirical research provides evidence that companies plan the activities related to reverse flows diversely; some companies formulate strategic plans for this field, others specify tactical or operational plans only, and significant part of companiesplan no reverse flows at all. Similarly, the strategic focus on reverse flows varies among companies in terms of its intensity and content. The article provides a piece of outcomes of an empirical research conducted among companies operating on Czech market. On the sample of 148 firms, a regression analysis was calculated to answer the question if the strategic aims and the formal planning of reverse flows are related to profitability of reverse logistics activities. The finding supports literature resources that provide either theoretical or empirical support of the existence of such relationships.

Czech name

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Czech description

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Type

D - Article in proceedings

CEP classification

AE - Management, administration and clerical work

OECD FORD branch

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Project

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Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2012

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

CLC 2012 - Congress Proceedings

ISBN

9788087294369

ISSN

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e-ISSN

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Number of pages

6

Pages from-to

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Publisher name

TANGER

Place of publication

Ostrava

Event location

Jeseník

Event date

Nov 7, 2012

Type of event by nationality

WRD - Celosvětová akce

UT code for WoS article

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