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Using test of colour semantic differential for research into organizational culture

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F13%3A00069301" target="_blank" >RIV/00216224:14560/13:00069301 - isvavai.cz</a>

  • Result on the web

    <a href="http://dx.doi.org/10.11118/actaun201361041089" target="_blank" >http://dx.doi.org/10.11118/actaun201361041089</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.11118/actaun201361041089" target="_blank" >10.11118/actaun201361041089</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    Using test of colour semantic differential for research into organizational culture

  • Original language description

    The aim of this article is to show the possibility of using a combination of the Values Survey Module 1994 (VSM 94) and the Test of Colour Semantic Differential (TCSD) for research into organizational culture. The results of the VSM 94 enable the researcher to determine which poles of Hofstede?s cultural dimensions a particular working group is in fact approaching while the data obtained through TCSD make it possible to defi ne how employees consciously rate and unconsciously perceive expressions related to Hofstede?s cultural dimensions, or how they identify themselves with the researched values, respectively. The final values from the VSM 94 are compared with Hofstede?s national values and it is investigated whether it is possible to speak about theimpact of national culture on corporate culture. This article also describes advantages and disadvantages of TCSD as well as the possibilities of its more focused use for research into organizational culture.

  • Czech name

  • Czech description

Classification

  • Type

    J<sub>x</sub> - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

  • CEP classification

    AE - Management, administration and clerical work

  • OECD FORD branch

Result continuities

  • Project

  • Continuities

    S - Specificky vyzkum na vysokych skolach

Others

  • Publication year

    2013

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Name of the periodical

    Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis

  • ISSN

    1211-8516

  • e-ISSN

  • Volume of the periodical

    61

  • Issue of the periodical within the volume

    4

  • Country of publishing house

    CZ - CZECH REPUBLIC

  • Number of pages

    8

  • Pages from-to

    1089-1096

  • UT code for WoS article

  • EID of the result in the Scopus database