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Strategy Variable in Subsidiary Research – the Case of Miles and Snow Typology

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F16%3A00090786" target="_blank" >RIV/00216224:14560/16:00090786 - isvavai.cz</a>

  • Result on the web

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    Strategy Variable in Subsidiary Research – the Case of Miles and Snow Typology

  • Original language description

    The multinational subsidiary offers a unique context for studying company strategy, but, to date, current literature lacks a coherent approach. Subsidiary strategy is often studied from the headquarters' perspective. Frameworks applied to subsidiaries might be inappropriate, not reflecting the specifics of a MNE subsidiary. This can subsequently affect results of the research and our understanding of subsidiary strategy. Despite enormous development of subsidiary strategy research in the past few decades, there is very little guidance for researchers and managers. This article responds to this challenge by examining the operationalisation of strategy variable in subsidiary management research. A qualitative research among 46 subsidiary managers was conducted, using Miles and Snow strategy typology and a self-typing approach. Results show that the use of the existing operationalisation of strategy variable for subsidiaries is not without shortcomings.

  • Czech name

  • Czech description

Classification

  • Type

    D - Article in proceedings

  • CEP classification

    AE - Management, administration and clerical work

  • OECD FORD branch

Result continuities

  • Project

  • Continuities

    I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Others

  • Publication year

    2016

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Article name in the collection

    Proceedings of the 15th European Conference on Research Methodology for Business and Management Studies

  • ISBN

    9781910810941

  • ISSN

    2049-0968

  • e-ISSN

  • Number of pages

    10

  • Pages from-to

    349-358

  • Publisher name

    Academic Conferences and Publishing International Limited

  • Place of publication

    Reading, UK

  • Event location

    London, UK

  • Event date

    Jan 1, 2016

  • Type of event by nationality

    WRD - Celosvětová akce

  • UT code for WoS article