Seasonal analysis of total premiums written of the motor third party liability insurance in the Czech Republic in years 2000-2016 from the marketing perspective
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25510%2F17%3A39910472" target="_blank" >RIV/00216275:25510/17:39910472 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Seasonal analysis of total premiums written of the motor third party liability insurance in the Czech Republic in years 2000-2016 from the marketing perspective
Original language description
The insurance sector is in many ways unique, because insurance companies must use specific marketing tools to satisfy their customers and insurance companies have with customer’s long-term relationships. Insurance companies must continuously monitor the insurance market, especially type of demand for insurance products and customer requirements. The number of registered vehicles in the Czech Republic is annually increasing, which causes an increase of total premiums written of the motor third party liability insurance and insurance companies must monitor this insurance product and analyse demand for it. The aim of this article is to analyse the seasonality of total premiums written of motor third party liability insurance in the Czech Republic in years 2000-2016.
Czech name
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Czech description
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Classification
Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach<br>I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2017
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Komunikácie: Communications (Scientific Letters of the University of Žilina)
ISSN
1335-4205
e-ISSN
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Volume of the periodical
19
Issue of the periodical within the volume
4
Country of publishing house
SK - SLOVAKIA
Number of pages
7
Pages from-to
57-63
UT code for WoS article
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EID of the result in the Scopus database
2-s2.0-85037744498