DO AIR PASSENGERS DECIDE RATIONALLY? CASE STUDY OF TRAVELLERS ON ROUTE PRAGUE-LONDON

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25510%2F19%3A39915543" target="_blank" >RIV/00216275:25510/19:39915543 - isvavai.cz</a>

Result on the web

<a href="http://communications.uniza.sk/index.php/communications/article/view/1161" target="_blank" >http://communications.uniza.sk/index.php/communications/article/view/1161</a>

DOI - Digital Object Identifier

—

Result language

angličtina

Original language name

DO AIR PASSENGERS DECIDE RATIONALLY? CASE STUDY OF TRAVELLERS ON ROUTE PRAGUE-LONDON

Original language description

Decision-making is an integral part of every human&apos;s life, both personal and professional, and today&apos;s highly globalized world brings many different factors that affect the decision-making process. General economic theory of utility is grounded in the assumption that people make decisions rationally. Recently, however, its limits have been challenged by both scientific and professional public – the theory of rational choice acknowledges only a limited number of factors that influence decision-making. The aim of the present article is to discover whether the current debate can be applicable to decision-making processes of flight passengers in a case study of travellers on route from Prague to London. The article presents results of a primary research carried out by its authors in 2018. The survey set to explore validity of choice theory in the sector of logistics, in particular in decision-making processes of passengers who buy flight ticket on route Prague – London. At the base of result it can be confirmed that the classical theory of rational choice in economical perspective has been proven false. When people&apos;s behavior, as a result of their decision making, serves as a basis for future predictions of development in a given area, it is essential to take into account other, usually hidden factors, which also affect the decision-making process.

Czech name

—

Czech description

—

Type

J_SC - Article in a specialist periodical, which is included in the SCOPUS database

CEP classification

—

OECD FORD branch

50201 - Economic Theory

Project

—

Continuities

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year

2019

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Komunikácie: Communications (Scientific Letters of the University of Žilina)

ISSN

1335-4205

e-ISSN

—

Volume of the periodical

21

Issue of the periodical within the volume

1

Country of publishing house

SK - SLOVAKIA

Number of pages

5

Pages from-to

9-13

UT code for WoS article

—

EID of the result in the Scopus database

2-s2.0-85063735565