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The Image of the Banks: The Results of qualitative Research

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F02%3APU55487" target="_blank" >RIV/00216305:26510/02:PU55487 - isvavai.cz</a>

  • Result on the web

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    The Image of the Banks: The Results of qualitative Research

  • Original language description

    The paper presents the part of results of the research project "Image of the bank as the reflection in the mind of an individual", which was carried out at the University of Technology of Brno, Faculty of Business and Management. The project was intendedon comparison of various methods of research of image and finding their convenience and disadvantage. The paper presents the results concerning on selected qualitative methods.

  • Czech name

    Image bank: výsledky kvalitativního výzkumu

  • Czech description

    The paper presents the part of results of the research project "Image of the bank as the reflection in the mind of an individual", which was carried out at the University of Technology of Brno, Faculty of Business and Management. The project was intendedon comparison of various methods of research of image and finding their convenience and disadvantage. The paper presents the results concerning on selected qualitative methods.

Classification

  • Type

    D - Article in proceedings

  • CEP classification

    AH - Economics

  • OECD FORD branch

Result continuities

  • Project

    <a href="/en/project/GA406%2F00%2F0505" target="_blank" >GA406/00/0505: Corporate image as a reflection in the mind of and individual</a><br>

  • Continuities

    P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Others

  • Publication year

    2002

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Article name in the collection

    Future of the banking sectors in transition economies

  • ISBN

    80-7248-174-6

  • ISSN

  • e-ISSN

  • Number of pages

    8

  • Pages from-to

    123-130

  • Publisher name

    Slezská univerzita

  • Place of publication

    Karviná

  • Event location

    Karviná

  • Event date

    Oct 17, 2002

  • Type of event by nationality

    EUR - Evropská akce

  • UT code for WoS article