Internal Corporate Communication in the Era of New Digital Technology and Industry 4.0

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F15%3APU118073" target="_blank" >RIV/00216305:26510/15:PU118073 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Internal Corporate Communication in the Era of New Digital Technology and Industry 4.0
Original language description
Research purpose: The objective of the paper is to address the current state of knowledge regarding internal corporate communication in the coming era represented by the 4th industrial revolution supported by new digital technologies. Methodology/methods: For completion of the objective was used the method of secondary data collection was used together with comparative analysis and definitions of the state-of-the-art theories of internal corporate communication. The analysis is followed by definitions and descriptions of the new technology way and tool for corporate communication among internal stakeholders ? digital signage and of the phenomenon of the Industry 4.0. Findings: The article finds that the coming era of the Industry 4.0 cannot be successful till it goes along with modern forms of managing and leading of people. It will ask for a new approach from management with a view to participation, influence, diversity and life-balance of workforce. The new model, way and form of int
Czech name
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Czech description
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Publication year
2015
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

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