DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F16%3APU120866" target="_blank" >RIV/00216305:26510/16:PU120866 - isvavai.cz</a>

Result on the web

<a href="http://dx.doi.org/10.5593/sgemsocial2016B25" target="_blank" >http://dx.doi.org/10.5593/sgemsocial2016B25</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.5593/sgemsocial2016B25" target="_blank" >10.5593/sgemsocial2016B25</a>

Result language

angličtina

Original language name

DEVELOPMENT OF ENTREPRENEURIAL SKILLS AND COMPETENCES THROUGH BUSINESS SIMULATIONS

Original language description

The purpose of this paper is to illustrate how business simulations - as active modes of entrepreneurship education - contribute to achieving higher levels of critical thinking, deeper understanding and efficient grasping of a set of key entrepreneurial skills and competences. This study analyses the role of business simulation in the development of these skills and competences in the teaching/learning process in the master´s courses at the Faculty of Business and Management, Brno University of Technology. The authors propose a set of activities that can be overlaid on a business simulation to enhance the learning experience. They are analysing links between different variables in the process of evaluation a students’ performance. The data are obtained from both simulation itself (comparison of 50 student´s teams) and from students’ feedback (195 questionnaires) – covering the whole students´ cohort from this academic year. The analyses characterize also the differences in performance of two different study programmes, identifying the influence of different study background of particular students´ cohorts. Arithmetic mean method is used to identify which skills and competences are crucial for entrepreneurship education Null and alternative hypotheses are formulated to investigate if there are statistically significant differences in performance between two study programmes. Mann-Whitney U method is used to test the hypotheses. Data sets were processed in the software IBM SPSS 22 Statistics. Obtained data suggest that the enhanced simulation-based teaching/learning approach provided a valuable platform for achieving the learning outcomes. The value for marketing educators consists of the fact, that the proposed teaching/learning approaches can be used in a wide spectrum of business simulation, thereby providing more guidance to students and instructors alike.

Czech name

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Czech description

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Type

D - Article in proceedings

CEP classification

—

OECD FORD branch

50201 - Economic Theory

Project

—

Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2016

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

3rd International Multidisciplinary Scientific Conference on Social Sciences & Art

ISBN

978-619-7105-75-9

ISSN

2367-5659

e-ISSN

—

Number of pages

7

Pages from-to

183-189

Publisher name

STEF92 Technology, Ltd.

Place of publication

Bulharsko, Albena

Event location

Albena

Event date

Aug 24, 2016

Type of event by nationality

WRD - Celosvětová akce

UT code for WoS article

000395727200024