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Strategic Management Tools as a Prerequisite for Maintaining Competitiveness in the Slovak Hotel Industry

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F02819180%3A_____%2F19%3A%230000192" target="_blank" >RIV/02819180:_____/19:#0000192 - isvavai.cz</a>

  • Result on the web

    <a href="https://www.udekom.org.rs/tmt20191.html" target="_blank" >https://www.udekom.org.rs/tmt20191.html</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.31410/tmt.2019.1" target="_blank" >10.31410/tmt.2019.1</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    Strategic Management Tools as a Prerequisite for Maintaining Competitiveness in the Slovak Hotel Industry

  • Original language description

    The paper focuses on the application of modern strategic management tools in the Slovak hotel industry. It aims to identify the level of utilization of the management tools in hotels in Slovakia. The study evaluates the application of modern management tools using mathematical and statistical methods, including mean values and standard deviation. The result of the research indicates that hotels in Slovakia do not utilize the possibilities the strategic management tools offer mostly because the hotel managers significantly lacked relevant knowledge of these tools. The results demonstrate that the most used strategic management tools in monitored hotels include Customer Relationship Management and Strategic Planning, followed by Internal Relationship Management, Controlling, Outsourcing, Benchmarking, Social Media, and Supplier Relationship Management, respectively. The findings of this study can help to maximize the full potential of hotels and improve their competitiveness by creating awareness of the importance and usage of strategic management tools.

  • Czech name

  • Czech description

Classification

  • Type

    C - Chapter in a specialist book

  • CEP classification

  • OECD FORD branch

    50204 - Business and management

Result continuities

  • Project

  • Continuities

    N - Vyzkumna aktivita podporovana z neverejnych zdroju

Others

  • Publication year

    2019

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Book/collection name

    Modern Management Tools and Economy of Tourism Sector in Present Era

  • ISBN

    9788680194295

  • Number of pages of the result

    16

  • Pages from-to

    1-16

  • Number of pages of the book

    695

  • Publisher name

    SKRIPTA International

  • Place of publication

    Belgrade

  • UT code for WoS chapter