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A critical insight into the intersection of sustainability and technology

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F04130081%3A_____%2F25%3AN0000008" target="_blank" >RIV/04130081:_____/25:N0000008 - isvavai.cz</a>

  • Alternative codes found

    RIV/61384399:31130/25:00061205

  • Result on the web

    <a href="https://www.emerald.com/ijchm/article-abstract/37/1/239/1241673/A-critical-insight-into-the-intersection-of?redirectedFrom=fulltext" target="_blank" >https://www.emerald.com/ijchm/article-abstract/37/1/239/1241673/A-critical-insight-into-the-intersection-of?redirectedFrom=fulltext</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.1108/IJCHM-02-2024-0188" target="_blank" >10.1108/IJCHM-02-2024-0188</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    A critical insight into the intersection of sustainability and technology

  • Original language description

    PurposeThis paper aims to explore the role of blockchain (BCT) and Artificial Intelligence (AI) technologies in enhancing and incentivizing environmentally responsible, socially inclusive and economically viable tourism practices within the hospitality and tourism (H&T) industry.Design/methodology/approachThis study is based on a critical reflection research approach that enables a synthesis of information derived from existing literature's insights and the authors' experiences and observations. By examining frameworks and theories in the literature, critical reflection also helps develop a more comprehensive understanding of the topic.FindingsThis study portrays how BCT could be used to track the sustainability credentials of tourism providers and how AI can optimize energy usage in hotels. This study depicts how adopting technology-driven sustainable practices in the H&T industry can increase profitability, improve reputation, compliance with regulations, efficiency and a better guest experience.Practical implicationsThe study suggests targeted actions and policy frameworks that can be tailored to different stakeholder groups (hospitality businesses, policymakers and tourists) to overcome barriers and maximize the positive societal and environmental impacts of adopting BCT and AI for sustainable tourism.Originality/valueThe originality of this study lies in its ability to offer new perspectives and novel recommendations on the diverse uses of AI and BCT in the context of sustainable tourism. Furthermore, the study provides strategic and policy elements (Targeted actions and policy frameworks) for stakeholders to integrate sustainable tourism practices using BCT and AI successfully. This study differs from earlier review studies that primarily focused on adopting emerging technologies and ignoring the sustainability angle in the use of technology.

  • Czech name

  • Czech description

Classification

  • Type

    J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database

  • CEP classification

  • OECD FORD branch

    50204 - Business and management

Result continuities

  • Project

  • Continuities

    N - Vyzkumna aktivita podporovana z neverejnych zdroju

Others

  • Publication year

    2025

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Name of the periodical

    INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT

  • ISSN

    0959-6119

  • e-ISSN

    1757-1049

  • Volume of the periodical

    37

  • Issue of the periodical within the volume

    September 24 2024

  • Country of publishing house

    GB - UNITED KINGDOM

  • Number of pages

    21

  • Pages from-to

    239-259

  • UT code for WoS article

    001317334400001

  • EID of the result in the Scopus database

    2-s2.0-85204714443