Globalisation and Disruptive Business Models in Africa

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F26482789%3A_____%2F22%3A10152522" target="_blank" >RIV/26482789:_____/22:10152522 - isvavai.cz</a>

Result on the web

<a href="https://www.mup.cz/kalendar/globalisation-and-disruptive-business-models-in-africa/" target="_blank" >https://www.mup.cz/kalendar/globalisation-and-disruptive-business-models-in-africa/</a>

DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Globalisation and Disruptive Business Models in Africa

Original language description

Department of International Business cordially invites you to a guest lecture of Prof. Kobus Jonker from Tshwane School for Business and Society, Pretoria, South Africa, on Globalisation and Disruptive Business Models in Africa. Africa is unique in many ways and many obstacles such as lack of infrastructure can be considered as serious obstacles for future growth. Despite this, there are many examples of the development of new Business Models based on the principles of &quot;Bottom of the Pyramid&quot; and &quot;Innovative Disruption&quot;. As the term suggests, the &quot;bottom of the pyramid or BOP&quot; is used to describe the large group of consumers living at the bottom of the global economic or wealth pyramid. BOP represents a huge but overlooked consumer base and therefore a significant growth avenue, especially in the context of rising economic uncertainties and squeezed middle class in developed markets. Incorporating the BOP into an investment strategy for Africa is a smart and sustainable move that could benefit both the company and the consumers living at the BOP. Although it is tempting to discount the possibility of executing disruptive innovations in Africa because of the many obstacles to innovation on the continent, including poor infrastructure, the difficulty of doing business, and the very low incomes on the continent there are more and more examples of successful companies that emerged based on business models that are based on this principle. The lecture will focus on giving a good introduction and overview of the uniqueness of Africa and how within this context sustainable growth and business development is taking place.

Czech name

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Czech description

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Type

W - Workshop organization

CEP classification

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OECD FORD branch

50601 - Political science

Project

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Continuities

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Publication year

2022

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Event location

Praha

Event country

CZ - CZECH REPUBLIC

Event starting date

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Event ending date

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Total number of attendees

62

Foreign attendee count

11

Type of event by attendee nationality

WRD - Celosvětová akce