Identification and Prioritization of Key Stakeholder Groups in Markerting Communication of Colleges
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F46747885%3A24310%2F14%3A00002264" target="_blank" >RIV/46747885:24310/14:00002264 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Identification and Prioritization of Key Stakeholder Groups in Markerting Communication of Colleges
Original language description
The article describes the possibilities of Stakeholder Circle methods for identification and prioritization of interest groups in support of marketing and communications in organizations.
Czech name
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Czech description
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Classification
Type
J<sub>x</sub> - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)
CEP classification
AH - Economics
OECD FORD branch
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Result continuities
Project
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Continuities
N - Vyzkumna aktivita podporovana z neverejnych zdroju
Others
Publication year
2014
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
E+M Ekonomie a management
ISSN
1212-3609
e-ISSN
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Volume of the periodical
17
Issue of the periodical within the volume
4
Country of publishing house
CZ - CZECH REPUBLIC
Number of pages
10
Pages from-to
101-110
UT code for WoS article
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EID of the result in the Scopus database
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