The Role of Strategic Planning in SMEs in Times of Turbulent Changes: Perspective of Czech Retail Enterprises

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F47813059%3A19520%2F20%3AA0000178" target="_blank" >RIV/47813059:19520/20:A0000178 - isvavai.cz</a>
Result on the web
<a href="http://inproforum.ef.jcu.cz/INP2020" target="_blank" >http://inproforum.ef.jcu.cz/INP2020</a>
DOI - Digital Object Identifier
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Result language
angličtina
Original language name
The Role of Strategic Planning in SMEs in Times of Turbulent Changes: Perspective of Czech Retail Enterprises
Original language description
Organizations everywhere, of all types and sizes, are under constant pressure to improve their business performance. Strategic planning consists of integrated decisions, ac-tions or plans that will help to achieve target goals. In this research study, strategic planning was investigated as factor influencing the business success of retail enterprises. The objective of the paper is to investigate the effect of strategic planning of Czech retail enterprises on their business success. The strategic planning in Czech retail enterprises has been researched with the method of oral questioning, and the main instrument was a questionnaire.The sample consisted of 362 Czech retail enterprises which are located in the Czech Republic.
Czech name
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Czech description
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Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2020
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Proceedings of the 14th International Scientific Conference INPROFORUM Business Cycles – more than Economic Phenomena
ISBN
9788073948245
ISSN
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e-ISSN
2336-6788
Number of pages
5
Pages from-to
150-154
Publisher name
University of South Bohemia in České Budějovice
Place of publication
České Budějovice
Event location
České Budějovice
Event date
Nov 5, 2020
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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