Management competences in crisis communication

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41110%2F08%3A26372" target="_blank" >RIV/60460709:41110/08:26372 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Management competences in crisis communication

Original language description

The goal of the article is to identify differences in competences of a crisis manager and competences of a manager of a company that is not in the acute phase of crisis. Furthermore, the article focuses on the principles of crisis communication which isa part of crisis management in crises resulting in particular from breakdowns, disasters and in similar fast developing crises as well as procedural crises. The analyses of crisis communication carried out have revealed that its level and the efficiencyof implementation or non-implementation may positively or negatively impact the image and goodwill of a company as well as the public opinion which in turn reflects in the loyalty or disloyalty of customers, brand perception and also advertising and sales support. The article identifies and characterises frequent shortcomings in crisis communication, in particular with respect to the media and in connection therewith proposes steps to eliminate them. Companies should concentrate on preve

Czech name

Manažerské kompetence pro krizovou komunikaci

Czech description

The goal of the article is to identify differences in competences of a crisis manager and competences of a manager of a company that is not in the acute phase of crisis. Furthermore, the article focuses on the principles of crisis communication which isa part of crisis management in crises resulting in particular from breakdowns, disasters and in similar fast developing crises as well as procedural crises. The analyses of crisis communication carried out have revealed that its level and the efficiencyof implementation or non-implementation may positively or negatively impact the image and goodwill of a company as well as the public opinion which in turn reflects in the loyalty or disloyalty of customers, brand perception and also advertising and sales support. The article identifies and characterises frequent shortcomings in crisis communication, in particular with respect to the media and in connection therewith proposes steps to eliminate them. Companies should concentrate on preve

Type

J_x - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

CEP classification

AE - Management, administration and clerical work

OECD FORD branch

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Project

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Continuities

Z - Vyzkumny zamer (s odkazem do CEZ)

Publication year

2008

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Scientia Agriculturae Bohemica

ISSN

1211-3174

e-ISSN

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Volume of the periodical

39

Issue of the periodical within the volume

2

Country of publishing house

CZ - CZECH REPUBLIC

Number of pages

6

Pages from-to

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UT code for WoS article

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EID of the result in the Scopus database

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