Customer Behaviour and B2C Client Segmentation in Data-Driven Society

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61384399%3A31110%2F20%3A00055709" target="_blank" >RIV/61384399:31110/20:00055709 - isvavai.cz</a>
Result on the web
<a href="https://link.springer.com/article/10.1007/s11294-020-09799-9" target="_blank" >https://link.springer.com/article/10.1007/s11294-020-09799-9</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1007/s11294-020-09799-9" target="_blank" >10.1007/s11294-020-09799-9</a>

Result language
angličtina
Original language name
Customer Behaviour and B2C Client Segmentation in Data-Driven Society
Original language description
Main topics of the document: e-commerce; customer; segmentation; data-driven society; personal credit score
Czech name
—
Czech description
—

Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
—
OECD FORD branch
50206 - Finance

Project
<a href="/en/project/GA18-05244S" target="_blank" >GA18-05244S: Innovative Approaches to Credit Risk Management</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Publication year
2020
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Result description