Mass Media Communication & Companies' Market Position: The Case of Czech Mortgage Market
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61384399%3A31160%2F18%3A00052275" target="_blank" >RIV/61384399:31160/18:00052275 - isvavai.cz</a>
Result on the web
<a href="https://www.vse.cz/aop/600" target="_blank" >https://www.vse.cz/aop/600</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.18267/j.aop.600" target="_blank" >10.18267/j.aop.600</a>
Alternative languages
Result language
angličtina
Original language name
Mass Media Communication & Companies' Market Position: The Case of Czech Mortgage Market
Original language description
Main topics of the document: mass media communication; mortgage market; television; advertising
Czech name
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Czech description
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Classification
Type
J<sub>ost</sub> - Miscellaneous article in a specialist periodical
CEP classification
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OECD FORD branch
50602 - Public administration
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Acta Oeconomica Pragensia
ISSN
0572-3043
e-ISSN
1804-2112
Volume of the periodical
26
Issue of the periodical within the volume
2
Country of publishing house
CZ - CZECH REPUBLIC
Number of pages
15
Pages from-to
41-55
UT code for WoS article
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EID of the result in the Scopus database
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