Innovation Process and Innovation Profile of Chosen Food Company

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27510%2F15%3A86099514" target="_blank" >RIV/61989100:27510/15:86099514 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Innovation Process and Innovation Profile of Chosen Food Company
Original language description
Contemporary conditions of highly competitive enterprise environment lead the industrial corporations' managers toward strategic orientation on innovations, which is essential for survival and reaching significant market position. In recent years managers started to deal with the best practices of the most successful firms, usually conceived as general rules, advices and innovative methods they use. However, it is useful to seek for inspiration from the best innovators, it is necessary to find own way of carrying innovations in an enterprise without only copying the others. Ability to create enterprise system supporting perpetual innovations distinguishes real innovators from the rest of the firms. How to manage innovations and innovative process? This question is considered in the paper. The aim of the paper is to work out analysis of innovation management and innovation process in chosen company in food industry concretely cooling plant production and to derive innovation principles valid for appropriate market of ice creams. Cooling plant Bidvest Opava, Ltd. was selected. The company belongs to the leaders at the Czech market of ice creams and is a subsidiary of Multinational Corporation Bidvest Corporation based in South Africa.
Czech name
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Czech description
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Project
<a href="/en/project/EE2.3.20.0296" target="_blank" >EE2.3.20.0296: Research team for modelling of economic and financial processes at VSB-TU Ostrava</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Publication year
2015
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Advances in Social and Behavioral Sciences. Volume 10
ISBN
978-981-09-6304-0
ISSN
2339-5133
e-ISSN
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Number of pages
6
Pages from-to
63-68
Publisher name
Singapore Management & Sports Science Institute
Place of publication
Singapore
Event location
Tokio
Event date
Nov 29, 2015
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
000380574800011

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