Influence of Mobile-friendly Design to Search Results on Google Search

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F16%3A43909844" target="_blank" >RIV/62156489:43110/16:43909844 - isvavai.cz</a>

Result on the web

<a href="http://dx.doi.org/10.1016/j.sbspro.2016.05.517" target="_blank" >http://dx.doi.org/10.1016/j.sbspro.2016.05.517</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1016/j.sbspro.2016.05.517" target="_blank" >10.1016/j.sbspro.2016.05.517</a>

Result language

angličtina

Original language name

Influence of Mobile-friendly Design to Search Results on Google Search

Original language description

This article discusses the impact of mobile-friendliness of the web on mobile search results in Google search engine. The article describes the main features of the search algorithm from Google, which brings with it and their impact on the mobile search results. There are also discussed common mistakes which have a direct impact on the low user-friendliness in terms of mobile experience. The article shows three basic options for optimizing websites so that they are able to conform to the requirements phrases in the mobile-friendliness of mobile search in the search engine Google.

Czech name

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Czech description

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Type

D - Article in proceedings

CEP classification

IN - Informatics

OECD FORD branch

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Project

—

Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2016

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

Procedia - Social and Behavioral Sciences

ISBN

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ISSN

1877-0428

e-ISSN

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Number of pages

10

Pages from-to

424-433

Publisher name

Elsevier Science BV

Place of publication

Amsterdam

Event location

Brno

Event date

Mar 10, 2016

Type of event by nationality

EUR - Evropská akce

UT code for WoS article

000386948700050