Perceiving destination quality on the level of the organization/tourism service provider

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F17%3A43911943" target="_blank" >RIV/62156489:43110/17:43911943 - isvavai.cz</a>

Result on the web

<a href="http://euromed2017.com/bop2017.pdf" target="_blank" >http://euromed2017.com/bop2017.pdf</a>

DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Perceiving destination quality on the level of the organization/tourism service provider

Original language description

The paper briefly summarizes the results of the research analyzing the viewpoints of tourism service providers in the Czech Republic concerning the quality in the destination. Principal quality factors of the destination are revealed, their importance is defined and the dependency of perceiving quality factors importance on the type of the provider, on overall destination quality evaluation or on the existence of destination management is examined. Primary data were obtained through a questionnaire survey with the quota selection of respondents. The nineteen research factors were designed on the basis of contemporary theories and on the qualitative research. Within the discussion the findings are compared with a similar research that focuses on the client/visitor to the destination and then the main discrepancies/gaps in perceiving the quality between offer and demand are determined. The visitors and the service providers in the destination agree on security to be the most important quality factor of the destination. The cleanliness of the destination is the second most important factor for the visitors whereas the service providers consider it to be the eighth most important factor and they have classified the quality level of the personnel to be the second. The obtained results can contribute to more efficient destination management and they are the part of the long-term research aimed at evaluating destination quality.

Czech name

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Czech description

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Type

D - Article in proceedings

CEP classification

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OECD FORD branch

50204 - Business and management

Project

<a href="/en/project/GA15-21179S" target="_blank" >GA15-21179S: The Quality Evaluation of Tourism Destination</a><br>

Continuities

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Publication year

2017

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

Global and national business theories and practice: bridging the past with the future: Conference readings book proceedings

ISBN

978-9963-711-56-7

ISSN

2547-8516

e-ISSN

neuvedeno

Number of pages

5

Pages from-to

2312-2316

Publisher name

EuroMed Press

Place of publication

Bingley

Event location

Řím

Event date

Sep 13, 2017

Type of event by nationality

WRD - Celosvětová akce

UT code for WoS article

000427297600274