Research of electronic marketing on Czech universities
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18440%2F12%3A50000531" target="_blank" >RIV/62690094:18440/12:50000531 - isvavai.cz</a>
Result on the web
<a href="http://www.wseas.us/e-library/conferences/2012/Barcelona/CSCS/CSCS-25.pdf" target="_blank" >http://www.wseas.us/e-library/conferences/2012/Barcelona/CSCS/CSCS-25.pdf</a>
DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Research of electronic marketing on Czech universities
Original language description
This paper deals with research website of Czech universities, which was oriented marketing colleges. Each college operates in an environment of service provision. The existence of state or public universities would seem to tempt the opinion that it is not. Aspect of the marketing mix reviews from the perspective of the customer (prospective student).
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
AM - Pedagogy and education
OECD FORD branch
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Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2012
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Circuits, systems, control, signals (CSCS 2012) : proceedings of the 3rd international conference
ISBN
978-1-61804-131-9
ISSN
1790-5117
e-ISSN
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Number of pages
5
Pages from-to
155-159
Publisher name
World scientific and engineering academy and society
Place of publication
Athens
Event location
Barcelona, Spain
Event date
Oct 17, 2012
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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