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E-Learning in Regional Marketing Study

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F15%3A50003827" target="_blank" >RIV/62690094:18450/15:50003827 - isvavai.cz</a>

  • Result on the web

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    E-Learning in Regional Marketing Study

  • Original language description

    The contribution is focused on specifics which we are applying in the innovated design of the Regional Marketing master e-learning course at the University of Hradec Kralove. In our mind, the Regional marketing study should reflect the fast regional development and consequently it should learn students and develop at them adequate skills to search, evaluate and apply emerging topical information, data, development programmes, plans, legislative norms and other relevant facts and initiatives. That is why our design of the e-learning course offers to students besides important facts and general knowledge, terminology and methodology in the art of regional marketing, also their guiding through relevant European Union, national state, regional and local governments and other authorities databases and information resources in searching for specific topical knowledge. The e-learning course on Regional Marketing Study is being created in the Blackboard learning management system.

  • Czech name

  • Czech description

Classification

  • Type

    D - Article in proceedings

  • CEP classification

  • OECD FORD branch

    50302 - Education, special (to gifted persons, those with learning disabilities)

Result continuities

  • Project

  • Continuities

    I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Others

  • Publication year

    2015

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Article name in the collection

    Edulearn 2015 : proceedings

  • ISBN

    978-84-606-8243-1

  • ISSN

    2340-1117

  • e-ISSN

    neuvedeno

  • Number of pages

    5

  • Pages from-to

    4681-4685

  • Publisher name

    IATED

  • Place of publication

    Valencia

  • Event location

    Barcelona

  • Event date

    Jul 6, 2015

  • Type of event by nationality

    WRD - Celosvětová akce

  • UT code for WoS article

    000376685704102