Everyday norms have become more permissive over time and vary across cultures
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F68081740%3A_____%2F25%3A00643941" target="_blank" >RIV/68081740:_____/25:00643941 - isvavai.cz</a>
Result on the web
<a href="https://www.nature.com/articles/s44271-025-00324-4" target="_blank" >https://www.nature.com/articles/s44271-025-00324-4</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1038/s44271-025-00324-4" target="_blank" >10.1038/s44271-025-00324-4</a>
Alternative languages
Result language
angličtina
Original language name
Everyday norms have become more permissive over time and vary across cultures
Original language description
Every social situation that people encounter in their daily lives comes with a set of unwritten rules about what behavior is considered appropriate or inappropriate. These everyday norms can vary across societies: some societies may have more permissive norms in general or for certain behaviors, or for certain behaviors in specific situations. In a preregistered survey of 25,422 participants across 90 societies, we map societal differences in 150 everyday norms and show that they can be explained by how societies prioritize individualizing moral foundations such as care and liberty versus binding moral foundations such as purity. Specifically, societies with more individualistic morality tend to have more permissive norms in general (greater liberty) and especially for behaviors deemed vulgar (less purity), but they exhibit less permissive norms for behaviors perceived to have negative consequences in specific situations (greater care). By comparing our data with available data collected twenty years ago, we find a global pattern of change toward more permissive norms overall but less permissive norms for the most vulgar and inconsiderate behaviors. This study explains how social norms vary across behaviors, situations, societies, and time.
Czech name
—
Czech description
—
Classification
Type
J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database
CEP classification
—
OECD FORD branch
50101 - Psychology (including human - machine relations)
Result continuities
Project
<a href="/en/project/GA23-06170S" target="_blank" >GA23-06170S: The Role of Distinct Types of Social Norms in Improving Conflictual Intergroup Relations</a><br>
Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2025
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Communications Psychology
ISSN
2731-9121
e-ISSN
2731-9121
Volume of the periodical
3
Issue of the periodical within the volume
1
Country of publishing house
GB - UNITED KINGDOM
Number of pages
14
Pages from-to
145
UT code for WoS article
001619526400001
EID of the result in the Scopus database
—