Intermediality, Semiotics and Media Theory
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F68378068%3A_____%2F23%3A00577762" target="_blank" >RIV/68378068:_____/23:00577762 - isvavai.cz</a>
Result on the web
<a href="http://dx.doi.org/10.1007/978-3-030-91263-5_18-1" target="_blank" >http://dx.doi.org/10.1007/978-3-030-91263-5_18-1</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1007/978-3-030-91263-5_18-1" target="_blank" >10.1007/978-3-030-91263-5_18-1</a>
Alternative languages
Result language
angličtina
Original language name
Intermediality, Semiotics and Media Theory
Original language description
The chapter explores two complementary perspectives: the lack of an explicit focus within semiotics on media technology and a converse lack of semiotic awareness in the classic media theory. The slow genesis of the medium concept clearly affected the formation of modern semiotics with Peirce and Saussure. It is shown that within this process, the technological aspect constituted the “place of strongest resistance” and to what extent the subsequent developments in semiotics have been marked by this initial condition. Technological media science, best represented by Kittler, is then shown to develop out of a blindness to the semiotic implications of its own premises. Even if it allows us to see how new ways of signification come to exist as a result of technical inventions, this insight is preconditioned by a gesture of erasure of semiotic difference. It appears truly ironic that Kittler’s writing is still so semiotically rich. In the field of intermediality, we can observe an initial reversal in weighing the importance of the cognitive vs the technical dimension of the medium. The consequence of this is that intermedial research has tended to lose sight of the internal logic of media evolution. What has not yet been resolved is how the technical condition should be conceptualized if it contributes to the “qualification” of the medium. It is argued that both semiotics and technics should be seen as converging on a common theoretical terrain, in a complicated, chiasmatic relationship. Technics and semiotics need to be studied together.
Czech name
—
Czech description
—
Classification
Type
C - Chapter in a specialist book
CEP classification
—
OECD FORD branch
60205 - Literary theory
Result continuities
Project
—
Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2023
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Book/collection name
The Palgrave Handbook of Intermediality
ISBN
978-3-030-91263-5
Number of pages of the result
32
Pages from-to
253-284
Number of pages of the book
1262
Publisher name
Palgrave Macmillan
Place of publication
Cham
UT code for WoS chapter
—