Význam cestovního ruchu a služeb cestovního ruchu v zemí V4
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F14%3A43871896" target="_blank" >RIV/70883521:28120/14:43871896 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
čeština
Original language name
The Meaning of Tourism and Tourism Services in the V4 Countries
Original language description
The aim of the publication is to acquaint the reader with the role of tourism in the countries of the Visegrad group. The intention was to create a text that represents a solid fundament of comprehensive information to tourism in the broader context of economic sectors, based on the relevant facts, which follow the development of knowledge, including the addition of individual case studies of tourism within the Visegrad countries. In order to fulfil a predetermined target, text of publication is dividedinto four main parts. The first part explains the importance of strategic management in tourism and also highlights the importance of competitive strategy and competitive advantage as being part of strategic management. The second part contains basic information about tourism in national economy - key figures followed by analysis of inbound and outbound tourism, transportation and the last chapter is devoted to current problems in the field of tourism and tourism services in individual
Czech name
The Meaning of Tourism and Tourism Services in the V4 Countries
Czech description
The aim of the publication is to acquaint the reader with the role of tourism in the countries of the Visegrad group. The intention was to create a text that represents a solid fundament of comprehensive information to tourism in the broader context of economic sectors, based on the relevant facts, which follow the development of knowledge, including the addition of individual case studies of tourism within the Visegrad countries. In order to fulfil a predetermined target, text of publication is dividedinto four main parts. The first part explains the importance of strategic management in tourism and also highlights the importance of competitive strategy and competitive advantage as being part of strategic management. The second part contains basic information about tourism in national economy - key figures followed by analysis of inbound and outbound tourism, transportation and the last chapter is devoted to current problems in the field of tourism and tourism services in individual
Classification
Type
B - Specialist book
CEP classification
AE - Management, administration and clerical work
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2014
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
ISBN
978-80-8154-079-0
Number of pages
250
Publisher name
GEORG
Place of publication
Žilina
UT code for WoS book
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