CRISIS COMMUNICATION DURING A PANDEMIC. POSSIBILITIES FOR IMPROVING COMMUNICATION WITH MINORITY COMMUNITIES .

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28160%2F21%3A63544178" target="_blank" >RIV/70883521:28160/21:63544178 - isvavai.cz</a>
Result on the web
<a href="https://fmk.sk/download/MI_2021_eng_FINAL.pdf" target="_blank" >https://fmk.sk/download/MI_2021_eng_FINAL.pdf</a>
DOI - Digital Object Identifier
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Result language
angličtina
Original language name
CRISIS COMMUNICATION DURING A PANDEMIC. POSSIBILITIES FOR IMPROVING COMMUNICATION WITH MINORITY COMMUNITIES .
Original language description
Public health authorities are preparing the public for a regular winter flu epidemic. After the past several waves of the COVID-19 pandemic and the issue of its communication and public distrust of communication and information passed by the government and other entities, this communication will take place in the same social, historical and cultural environment where there is already significant distrust of government and health. differences. The study addresses the challenges of the crisis and the communication of emergency risks with special populations during a pandemic. The study emphasizes the targeting of reports to specific groups at the time, presents significant difficulties, proposes a model for community involvement, disaster risk education and crisis and emergency risk communication to prepare minority communities and government agencies for effective pandemic work and capacity building. respond to them and strengthen the trust that is critical at such moments. Examples of such involvement and potential confidence-building strategies include tools known to many health educators.
Czech name
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Czech description
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Project
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Continuities
S - Specificky vyzkum na vysokych skolach<br>I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Publication year
2021
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
MARKETING IDENTITY New changes, new challenges Conference Proceedings from the International Scientific Conference 9th November 2021
ISBN
978-80-572-0220-2
ISSN
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e-ISSN
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Number of pages
8
Pages from-to
682-689
Publisher name
Fakulta masmediálnej komunikácie, Univerzity Cyrila a Metoda v Trnave
Place of publication
Trnava
Event location
Trnava
Event date
Nov 9, 2021
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
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