The Concept of Methodology for Strategic Decision Making of Managers

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F75081431%3A_____%2F23%3A00002756" target="_blank" >RIV/75081431:_____/23:00002756 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
The Concept of Methodology for Strategic Decision Making of Managers
Original language description
Globalization of markets, intense competition and implementation of innovations require quick and appropriate strategic decisions made by managers. The traditional strategic planning process is outdated and ineffective. The principles of the Art of War by Sun Tzu combined with modern methods of multi-criteria decision making provide managers with guidance for appropriate and timely strategic decisions. The contribution of the article is in the development of a methodology concept for strategic managerial decision making. Strategic and tactical excellence is the key factor of a company's success. The article deals with the possibilities of implementing the ideas of the Art of War into strategic decision making of managers. When implemented appropriately, managers ensure prosperity of their businesses and employees as well as customer satisfaction. The presented methodology can be a guide mainly for managers of railway passenger operators who are facing a big challenge represented by the liberalization of transport services in the public interest in railway passenger transport.
Czech name
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Czech description
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Type
D - Article in proceedings
CEP classification
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OECD FORD branch
50703 - Transport planning and social aspects of transport (transport engineering to be 2.1)

Publication year
2023
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

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