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Tourism in the Czech Republic: macroeconomic impacts, marketing plans, efficiency of marketing expenditures
Basic themes of document: tourism; marketing expenditures; efficiency of marketing expenditures; statistics of tourism; regional statistics......
AH - Ekonomie
- 2016 •
- Vsouhrn
Rok uplatnění
Vsouhrn - Souhrnná výzkumná zpráva
9th International Colloquium on Tourism
9th International Tourism Colloquium reflects the current issues in tourism (tourism product, regional tourism product and tourism marketing)....
Business and management
- 2018 •
- M
Rok uplatnění
M - Uspořádání konference
Current Issues of Sustainable Tourism Development: Czech and Spanish Tourism Market in Terms of Human Capital Development in Hospitality Sector
Main topics of the document: sustainable tourism; hospitality; human resources; Czech tourism market; Spanish tourist market; human capital; development......
AH - Ekonomie
- 2010 •
- D
Rok uplatnění
D - Stať ve sborníku
Influence ICT on tourisms,case studies from tourism marketing and perception
Analyses of ICT influence on tourism, mainly tourism marketing and perception in tourism, mainly in the context web 2.0, web 3.0, and cognitive science applications....
AK - Sport a aktivity volného času
- 2010 •
- D
Rok uplatnění
D - Stať ve sborníku
Marketing strategy of tourism´s dectination
Tourism is an important component of economy. Marketing strategy harder and harder competition in the international tourism market. This paper defines the terms like marketing, marketing of to...
BC - Teorie a systémy řízení
- 2000 •
- C
Rok uplatnění
C - Kapitola v odborné knize
Tourism Management, Marketing, and Development Performance, Strategies, and Sustainability
Tourism Management, Marketing, and Development recognizes the relevance of tourism and tourism activities as major economic drivers, with a specific focus on the role of destination management and marketing
AE - Řízení, správa a administrativa
- 2015 •
- C •
- Link
Rok uplatnění
C - Kapitola v odborné knize
Výsledek na webu
Basic Economics of Tourism
Basic themes of document: tourism; international tourism; marketing; international organizations; tourism services; European Union......
AH - Ekonomie
- 2007 •
- B
Rok uplatnění
B - Odborná kniha
4th International Colloquium on Tourism
4th International colloquium on tourism is focused on the current issues in tourism. The major concentration is on tourism policy and tourism marketing issues, and research questions covering tourism
AH - Ekonomie
- 2013 •
- M •
- Link
Rok uplatnění
M - Uspořádání konference
Výsledek na webu
Marketing of local development and tourism
The textbook Marketing of local development and tourism presents using of the marketing onstruments and principles in socio-economic development of place and its tourism....
AH - Ekonomie
- 2008 •
- B
Rok uplatnění
B - Odborná kniha
Tourism Marketing in the Global Era: Cultural Adaptation of Tourism Destination Websites
Main topics of the document: marketing; tourism destination; websites; culture; cultural adaptation...
Public administration
- 2019 •
- D
Rok uplatnění
D - Stať ve sborníku
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