Goffman's theory as a framework for analysis of self presentation on online social networks

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11210%2F19%3A10401810" target="_blank" >RIV/00216208:11210/19:10401810 - isvavai.cz</a>

Result on the web

<a href="https://verso.is.cuni.cz/pub/verso.fpl?fname=obd_publikace_handle&handle=htvRQzTams" target="_blank" >https://verso.is.cuni.cz/pub/verso.fpl?fname=obd_publikace_handle&handle=htvRQzTams</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.5817/MUJLT2019-2-5" target="_blank" >10.5817/MUJLT2019-2-5</a>

Result language

angličtina

Original language name

Goffman's theory as a framework for analysis of self presentation on online social networks

Original language description

To investigate how people form their identity on social networks and control the impressions they invoke in their audiences, we analyzed personal profiles of 50 university student Facebook users using Erving Gofmann&apos;s dramaturgical theory. We identified five basic forms through which users create and present their identities: The Public diary, The Influencer, The Entertainer, Job and education and Hobby, as well as the appropriate secondary roles performed by users who interact with them. These findings are corroborated by 8 semi-structured interviews with respondents, which enable a more in-depth exploration of the way they use Facebook, the social interactions they participate in, their motivation for posting contributions, and how they engage in impression management, perceive privacy and resolve issues caused by multiple audiences. A better understanding of how privacy is conceived and what motivates users to share their personal information online is essential for public authorities&apos; cooperation on shaping company privacy policies and creation of appropriate legal regulations. The key results confirm the presence of conscious effort to make a desired impression and prove Goffman&apos;s theory of face-to-face interactions to be relevant in the context of online social networks.

Czech name

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Czech description

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Type

J_SC - Article in a specialist periodical, which is included in the SCOPUS database

CEP classification

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OECD FORD branch

50803 - Information science (social aspects)

Project

<a href="/en/project/EF16_019%2F0000734" target="_blank" >EF16_019/0000734: Creativity and Adaptability as Conditions of the Success of Europe in an Interrelated World</a><br>

Continuities

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)<br>O - Projekt operacniho programu

Publication year

2019

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

Masaryk University Journal of Law and Technology

ISSN

1802-5943

e-ISSN

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Volume of the periodical

13

Issue of the periodical within the volume

2

Country of publishing house

CZ - CZECH REPUBLIC

Number of pages

34

Pages from-to

243-276

UT code for WoS article

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EID of the result in the Scopus database

2-s2.0-85073565723