Trust in the author: Identity, expertise and reputation

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F13%3A10144192" target="_blank" >RIV/00216208:11230/13:10144192 - isvavai.cz</a>

Result on the web

<a href="http://dx.doi.org/10.5937/comman1326033P" target="_blank" >http://dx.doi.org/10.5937/comman1326033P</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.5937/comman1326033P" target="_blank" >10.5937/comman1326033P</a>

Result language

angličtina

Original language name

Trust in the author: Identity, expertise and reputation

Original language description

The diverse character of sources available online requires media users to employ strategies of interpretation to establish whether the particular source is trustworthy or not. Yet this might be rather problematic in the case of user-generated content, where readers may have no previous experience of authors who are unknown to the reader, and moreover, the author might be hidden behind an online identity. Building on Luhmann's theoretical concept of familiarity as a necessary pre-condition of trust, thestudy draws on qualitative interviews with young professionals on their crossmedia consumption; the analysis reveals that the respondents, as media users, establish an imagined author as part of the process of interpretation. The concept of the imaginedauthor is developed theoretically using Genette's concept of paratext. It is thus the reader's realisation of the author that belongs to the text as a paratextual feature, and is clearly formed of three qualities perceived by the audience

Czech name

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Czech description

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Type

J_x - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

CEP classification

AJ - Literature, mass media, audio-visual activities

OECD FORD branch

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Project

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Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2013

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

CM : časopis za upravljanje komuniciranjem = communication management quarterly

ISSN

1452-7405

e-ISSN

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Volume of the periodical

8

Issue of the periodical within the volume

26

Country of publishing house

RS - THE REPUBLIC OF SERBIA

Number of pages

18

Pages from-to

33-50

UT code for WoS article

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EID of the result in the Scopus database

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