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"Tell me where you shop, and I will tell you who you are": Czech shopper profiles according to traditional, large-scale and alternative retail options

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11310%2F18%3A10380185" target="_blank" >RIV/00216208:11310/18:10380185 - isvavai.cz</a>

  • Result on the web

    <a href="http://www.geonika.cz/EN/research/ENMGRClanky/2018_03_SPILKOVÁ.pdf" target="_blank" >http://www.geonika.cz/EN/research/ENMGRClanky/2018_03_SPILKOVÁ.pdf</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.2478/mgr-2018-0015" target="_blank" >10.2478/mgr-2018-0015</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    "Tell me where you shop, and I will tell you who you are": Czech shopper profiles according to traditional, large-scale and alternative retail options

  • Original language description

    Traditional, &apos;post-traditional&apos; large-scale, and &apos;alternative&apos; food shopping options are used in this paper to address the following questions: Who are the customers of these different retail formats? Is it possible to discern certain types of shopper according to retail formats? Do alternative food networks attract significantly different consumers than traditional forms and large-scale outlets? Relatively unique data collected in an omnibus survey by The Centre for Independent Public Opinion Research during 2014, 2015 and 2017 (n = 3,168) are used in this analysis. The consumption habits and preferences of a representative sample of the Czech population were subject to investigation. Results are presented mainly by descriptive statistics and the testing of hypotheses on the similarity or difference of given shopper populations by contingency analysis (associations between characteristics use contingency coefficients). A profile of shoppers according to food provisioning options is presented, and demographic, socio-economic and geographic factors influencing current trends in the shopping behaviours of Czech consumers are analysed. Significant differences between the customers of diverse retail formats and alternative possibilities to acquire food are among the most important distinguishing factors characterising Czech shoppers today.

  • Czech name

  • Czech description

Classification

  • Type

    J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database

  • CEP classification

  • OECD FORD branch

    50701 - Cultural and economic geography

Result continuities

  • Project

    <a href="/en/project/GA17-03796S" target="_blank" >GA17-03796S: Food and the city: The geography of urban agriculture in the Czech context</a><br>

  • Continuities

    P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Others

  • Publication year

    2018

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Name of the periodical

    Moravian Geographical Reports

  • ISSN

    1210-8812

  • e-ISSN

  • Volume of the periodical

    26

  • Issue of the periodical within the volume

    3

  • Country of publishing house

    CZ - CZECH REPUBLIC

  • Number of pages

    13

  • Pages from-to

    186-198

  • UT code for WoS article

    000447675100004

  • EID of the result in the Scopus database

    2-s2.0-85055514895