Effects of personal values on organic food consumption: An extension of TPB
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11690%2F11%3A10089220" target="_blank" >RIV/00216208:11690/11:10089220 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Effects of personal values on organic food consumption: An extension of TPB
Original language description
The purpose of this article is to present results of a case study focusing on the effect of personal norms on organic food consumption. Theory of planned behavior is exploited as a theoretical framework. The data come from a survey of adult population ofthe town of Kolovraty (N=377) conducted in 2009. The data are analyzed using three SEM models. Our results suggest that: 1) attitudes affect positively intention to purchase organic food and that 2) personal values affect intention only indirectly through specific attitudes.att
Czech name
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Czech description
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Classification
Type
O - Miscellaneous
CEP classification
AO - Sociology, demography
OECD FORD branch
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Result continuities
Project
Result was created during the realization of more than one project. More information in the Projects tab.
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)
Others
Publication year
2011
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů