Not All Decoys Are Created Equal

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F14%3A00077642" target="_blank" >RIV/00216224:14560/14:00077642 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Not All Decoys Are Created Equal
Original language description
Preference shifts are known to occur when an option deemed irrelevant by economic theory is included in the choice set. This decoy option C is fully (or nearly) dominated to one of the original options A, but there is no dominance relationship between this option C and the other original one B. Preference shifts towards the dominating option A occur and the proportion of people selecting B shrinks. This experiment did investigate, how individuals different in their cognitive reflection respond to introduction of either fully dominated decoy, or nearly dominated one. Findings are as follows: For dominated decoy, there is negative relationship between cognitive reflection and likelihood of preference shift. For nearly dominated decoy, no such relationship was found, suggesting these two types of decoy effects stem from different cognitive processes.
Czech name
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Czech description
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Publication year
2014
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

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