CPFR as method of logistic integrated supply chain management with emphasis on the customer value increase

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25310%2F07%3A00005924" target="_blank" >RIV/00216275:25310/07:00005924 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
čeština
Original language name
CPFR jako metoda řízení integrovaného logistického řetězce s důrazem na zvyšování hodnoty pro zákazníka
Original language description
Development of the CPFR (Collaborative, Planning, Forecasting and Replenishment) system is stated in this paper in accord with previous supporting methods of effective management material flows with tight focus on satisfying customer's needs and preferences. CPFR is presented there as modern method of management of integrated supply chain with a view to increasing final customer?s value through CRM (Customer Relationship Management).
Czech name
CPFR jako metoda řízení integrovaného logistického řetězce s důrazem na zvyšování hodnoty pro zákazníka
Czech description
Development of the CPFR (Collaborative, Planning, Forecasting and Replenishment) system is stated in this paper in accord with previous supporting methods of effective management material flows with tight focus on satisfying customer's needs and preferences. CPFR is presented there as modern method of management of integrated supply chain with a view to increasing final customer?s value through CRM (Customer Relationship Management).

Project
<a href="/en/project/GA402%2F06%2F0577" target="_blank" >GA402/06/0577: Increase of Company Performance Efficiency Through Differentiated CRM on a Basis of Customer Actual and Potential Value to a Company</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Publication year
2007
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

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