High Technology Sector in the Czech republic: Market Orientation and Corporate Culture
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F10%3APU87405" target="_blank" >RIV/00216305:26510/10:PU87405 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
High Technology Sector in the Czech republic: Market Orientation and Corporate Culture
Original language description
The paper is focused on relationship between market orientation and corporate culture. The first part of the paper involves theoretical approaches of market orientation and corporate culture. Market orientation is very important and topical, because of its influence on business performance. Adaptation of market orientation is not easy for some specific barriers which impede of application market orientation. Corporate culture can introduce one of barriers of market orientation implementation. The objective of the paper is to introduce results of Research on implementation on market orientation in Hi-Tech Firms in the Czech Republic (GA 402/07/1493).
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
AH - Economics
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2010
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
The 6th International Scientific Conference Business and Management 2010
ISBN
978-9955-28-311-9
ISSN
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e-ISSN
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Number of pages
6
Pages from-to
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Publisher name
Vilnius Gediminas Technical University
Place of publication
Litva
Event location
Vilnius, Litva
Event date
May 13, 2010
Type of event by nationality
WRD - Celosvětová akce
UT code for WoS article
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