DEFINING A BASIS FOR THE NEW CONCEPT OF COMPETITIVE INTELLIGENCE
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F14%3APU112727" target="_blank" >RIV/00216305:26510/14:PU112727 - isvavai.cz</a>
Result on the web
<a href="http://dx.doi.org/10.11118/actaun201462061233" target="_blank" >http://dx.doi.org/10.11118/actaun201462061233</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.11118/actaun201462061233" target="_blank" >10.11118/actaun201462061233</a>
Alternative languages
Result language
angličtina
Original language name
DEFINING A BASIS FOR THE NEW CONCEPT OF COMPETITIVE INTELLIGENCE
Original language description
The present paper discusses the basis for the new concept of Competitive Intelligence because the author considers the currently existing concept of Competitive Intelligence as inadequate which fact is documented in the publications by some authors. The aim of the paper is to propose some basic approaches to the new concept of Competitive Intelligence which might be able to ensure the creation of materials for the strategic decision-making of a company in the challenging business environment. The methods applied in the paper are: analysis, synthesis, comparison, and deduction. In the following part of the paper the author explains his bases for the new concept of Competitive Intelligence. The bases of the authors concept of Competitive Intelligence are the following: a) Competitive Intelligence as a forecast of the future, b) emphasis of directing Competitive Intelligence to the area of strategic management, c) Competitive Intelligence is viewed as a system application discipline, d) the information is viewed in connection with the analysts person, e) Competitive Intelligence works on the principle of a government intelligence service, f) two-level activity of Competitive Intelligence, g) in the final report of Competitive Intelligence there must be a proposal for the hypothesis realised by the competitor, h) Competitive Intelligence is understood as an engineering activity, i) emphasis on the application of legality and ethics in the activity of Competitive Intelligence. Even though some of these bases are generally recognised already, they have never been published in summary. This summary of bases is subsequently reflected in the new work of Competitive Intelligence as the creator of materials for strategic decision-making of the companys top management.
Czech name
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Czech description
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Classification
Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
50602 - Public administration
Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2014
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
ISSN
1211-8516
e-ISSN
2464-8310
Volume of the periodical
62
Issue of the periodical within the volume
6
Country of publishing house
CZ - CZECH REPUBLIC
Number of pages
10
Pages from-to
1233-1242
UT code for WoS article
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EID of the result in the Scopus database
2-s2.0-84921389814