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AI adoption drivers and innovative work behaviours

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F04130081%3A_____%2F25%3AN0000035" target="_blank" >RIV/04130081:_____/25:N0000035 - isvavai.cz</a>

  • Result on the web

    <a href="https://www.emerald.com/ejim/article-abstract/doi/10.1108/EJIM-03-2025-0327/1338852/AI-adoption-drivers-and-innovative-work-behaviours?redirectedFrom=fulltext" target="_blank" >https://www.emerald.com/ejim/article-abstract/doi/10.1108/EJIM-03-2025-0327/1338852/AI-adoption-drivers-and-innovative-work-behaviours?redirectedFrom=fulltext</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.1108/EJIM-03-2025-0327" target="_blank" >10.1108/EJIM-03-2025-0327</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    AI adoption drivers and innovative work behaviours

  • Original language description

    PurposeDrawing on the Unified Theory of Acceptance and Use of Technology (UTAUT), the study aims to analyze the impact of performance expectancy (PE) and training (TR) on AI adoption (AIA). Moreover, our new conceptual model tests the moderating role of personal innovativeness (PI) as well as the final effect of AIA on innovative work behaviour (IWB).Design/methodology/approachA new theoretical conceptual model has been proposed and empirically validated through a "partial least squares structural equation modelling" (PLS-SEM) technique and using the data gathered from 278 employees and managers of information technology (IT) companies.FindingsThe results showed a positive impact of performance expectancy and training on AI adoption in the organizations. Training also played a mediating role, while personal innovativeness showed a moderating effect in the relationship. Finally, AI adoption led to innovative work behaviour, overall, empirically validating the proposed conceptual model.Research limitations/implicationsThe present investigation extends the scope of UTAUT framework and examines the role of AI adoption in influencing employees' innovative work behaviours, while highlighting the differences in the adoption of technology by the employees. Additionally, this research is useful to managers who question themselves how to foster innovation by integrating AI efficiently with IT industry. However, the scope of this cross-sectional study is restricted by its geographical limitations.Originality/valueThe present study fills the existing research gap and found the role of an individuals in influencing AI adoption and IWB within the organization. The outcomes of the study would be beneficial for researchers and practitioners in identifying the key role of training and performance expectancy in increasing AI adoption and IWB at the organizational level.

  • Czech name

  • Czech description

Classification

  • Type

    J<sub>imp</sub> - Article in a specialist periodical, which is included in the Web of Science database

  • CEP classification

  • OECD FORD branch

    50204 - Business and management

Result continuities

  • Project

  • Continuities

    N - Vyzkumna aktivita podporovana z neverejnych zdroju

Others

  • Publication year

    2025

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Name of the periodical

    EUROPEAN JOURNAL OF INNOVATION MANAGEMENT

  • ISSN

    1460-1060

  • e-ISSN

    1758-7115

  • Volume of the periodical

    neuveden

  • Issue of the periodical within the volume

    February 03 2026

  • Country of publishing house

    GB - UNITED KINGDOM

  • Number of pages

    20

  • Pages from-to

    1-20

  • UT code for WoS article

    001675004500001

  • EID of the result in the Scopus database

    2-s2.0-105029114710