PRICE OPTIMIZATION IN THE COMPANY
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F25619161%3A_____%2F18%3AN0000048" target="_blank" >RIV/25619161:_____/18:N0000048 - isvavai.cz</a>
Result on the web
<a href="https://www.vsh.cz/file.php?id=641" target="_blank" >https://www.vsh.cz/file.php?id=641</a>
DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
PRICE OPTIMIZATION IN THE COMPANY
Original language description
This paper presents the possibilities of using the additional Crystal Ball platform for MS Excel as a support tool for price management within the Revenue Management issues. Software support uses mainly OptQuest tool in combination with probability simulation of the Monte Carlo type. The output of this paper is to perform price optimization based on the knowledge of price elasticity, price and number of rooms sold in individual analyzed segments of hotel clients.
Czech name
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Czech description
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Classification
Type
D - Article in proceedings
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
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Continuities
N - Vyzkumna aktivita podporovana z neverejnych zdroju
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Sborník mezinárodní vědecké konference Hotelnictví, turismus a vzdělávání
ISBN
978-80-87411-93-3
ISSN
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e-ISSN
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Number of pages
8
Pages from-to
141-148
Publisher name
Vysoká škola hotelová v Praze
Place of publication
Praha
Event location
Praha
Event date
Jan 1, 2018
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
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