Sales Management and Sales Communication in SME´s

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F26138077%3A_____%2F13%3A%230000415" target="_blank" >RIV/26138077:_____/13:#0000415 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Sales Management and Sales Communication in SME´s

Original language description

This article presents an interpretation of sales proces management in small and medium size business. Sales management is based on the M-C model bulit on planning, forecasting and thorough controlling. The proces model is based on the theory of management, management accounting and human resources management.

Czech name

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Czech description

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Type

J_x - Unclassified - Peer-reviewed scientific article (Jimp, Jsc and Jost)

CEP classification

AH - Economics

OECD FORD branch

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Project

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Continuities

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Publication year

2013

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Name of the periodical

European Research Studies Journal

ISSN

1108-2976

e-ISSN

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Volume of the periodical

16

Issue of the periodical within the volume

Special Issue on SMEs

Country of publishing house

GR - GREECE

Number of pages

14

Pages from-to

29-42

UT code for WoS article

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EID of the result in the Scopus database

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