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Marketing Topics Through Academic Posters: An Avenue to Student Autonomy and Active Citizenship

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F29142890%3A_____%2F21%3A00040347" target="_blank" >RIV/29142890:_____/21:00040347 - isvavai.cz</a>

  • Result on the web

  • DOI - Digital Object Identifier

Alternative languages

  • Result language

    angličtina

  • Original language name

    Marketing Topics Through Academic Posters: An Avenue to Student Autonomy and Active Citizenship

  • Original language description

    Since social and environmental challenges posed by the highly volatile, uncertain and complex world will mainly impact upon the young, schools need to instill in their graduates a set of critical-thinking, problem-solving, decision-making, strategy-building, and communication skills in order for students to be informed and engaged citizens. This paper postulates that in higher education institutions (HEIs), this can be achieved through fostering motivation and student autonomy.

  • Czech name

  • Czech description

Classification

  • Type

    D - Article in proceedings

  • CEP classification

  • OECD FORD branch

    50204 - Business and management

Result continuities

  • Project

  • Continuities

    R - Projekt Ramcoveho programu EK

Others

  • Publication year

    2021

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Article name in the collection

    Proceedings CCBC 2021

  • ISBN

    978-3-8440-8032-2

  • ISSN

  • e-ISSN

  • Number of pages

    13

  • Pages from-to

    83-95

  • Publisher name

    Shaker Verlag GmbH

  • Place of publication

    Duren, Austria

  • Event location

    Steyr, Austria

  • Event date

    Jan 1, 2021

  • Type of event by nationality

    EUR - Evropská akce

  • UT code for WoS article