Retailing in a Transitional Central European Economy
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F46747885%3A24310%2F10%3A%230000214" target="_blank" >RIV/46747885:24310/10:#0000214 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Alternative languages
Result language
angličtina
Original language name
Retailing in a Transitional Central European Economy
Original language description
The comprehensive study of changes in clothing retailing applies a longitudinal approach supported by empirical analysis. The conceptual framework allows exploration of quantitative and qualitative changes in terms of what has changed and what were the main factors associated with the change. The study proposes a dynamic model that allows a more comprehensive explanation of retail changes. The model focuses on interaction of shoppers (their perception and satisfaction) on the demand side and sellers onthe supply side. The model allows computation of the demand and supply potential. It contributes to the knowledge of retail development and lays the methodological foundation for further studies.
Czech name
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Czech description
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Classification
Type
B - Specialist book
CEP classification
AE - Management, administration and clerical work
OECD FORD branch
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Result continuities
Project
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Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2010
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
ISBN
9783838343334
Number of pages
501
Publisher name
Lambert Academic Publishing
Place of publication
Saarbrücken
UT code for WoS book
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